A product's packaging is a reflection of your brand's identity and is the customer's first impression of what you sell. This is why cosmetics brands need to have effective quality controls in place to ensure their packaging meets the standards of their customers.
Topics: packaging quality control, cosmetics
Perhaps more than any other industry, cosmetics packaging needs to do a lot of different things. This is why performing supplier audits and maintaining an effective quality control system are absolutely essential for cosmetics brands. But first, you need to understand what the function of product packaging really is.
Perhaps more than any other industry, cosmetics brands need to protect their image. And considering that product packaging has such a strong tie to your brand’s image and the perception of quality, it is critical to have an effective quality control system in place.
Setting AQL standards for cosmetics packaging is the trick to making sure you have the right cosmetic packaging quality control. Take a look at how to best make sure you are performing the right quality control checks on your products.
Topics: Acceptable Quality Level (AQL), Packaging, cosmetics
